Content Union will launch a new TV channel «Tochka Otryva» for those who love life in all its manifestations
Today «Content Union» LLC a leading Russian producer and distributor of TV channels (KLUB 100 and TV Company STREAM) is announcing the launch of a new TV channel «TOCHKA OTRYVA» for those who love life and seek new impressions. It is expected that the TV channel will start broadcasting in the summer of 2017.
The concept of the TV channel is aimed at popularization of the active lifestyle and leisure, the coverage of extreme sporting events, which have already ceased to be an exclusive passion of exceptionally young people and discloses a vivid subculture of intellectually and culturally advanced modern societies to the wide audience.
The viewing grid daily offers the new premier content of its own production and the purchased content along with the special programming blocks on weekends. The unique video library contains more than 500 hours, and meets the needs of the most demanding audience. A special place is occupied by Russian sports, expedition and travel documentary. In addition “Tochka Otryva» TV channel is intends to look for new opportunities and creative ways of interactive communication with the audience and use the latest professional equipment to meet the many needs of the media space including the innovative technology of VR360 recording format.
More than 20 associations and federations of the extreme and "non-Olympic" sports supported the launch of the TV channel. The biggest and the most spectacular events will be soon exclusively available on «Tochka Otryva» TV channel.
Vsevolod Kuschinsky who until today held the position of chief editor of «AVTO 24» TV channel was appointed the chief producer of the new «Tochka Otryva» TV channel. In his new position Vsevolod Kuschinsky will be responsible for the editorial policy, television content, new broadcast formats and software products.
Vsevolod Kuschinsky, chief producer of the TV channel: "Personally for myself I have defined the position, which helps me to resist the grayness of everyday life and enjoy every day long time ago. There is nothing worth saving in life but our own experiences! This ideology our team will implement in the new «Tochka Otryva» project. I am sure that many fans of an active lifestyle will appreciate the brand new and unusual format of the channel about the real life, and will inspire the less mobile audience with our content, and motivate them to "get off the couch" and a feel the taste of real adventures".
About CONTENT UNION Company (Klub100 and TV Company STREAM): it is a producer and an exclusive distributor of the 16 thematic TV channels: «Avto 24», «Drive», «Okhota i Rybalka», «Detsky», «Eurokino», «Russky Illuzion», «Illuzion+», «Retro», «Domashnie Zhivotnye», «Zoopark», «Usadba», «Zdorovoe TV», «Psikhologiya21», «Voprosy i Otvety», «Rybalka i Okhota, international version», «Russky Illuzion, international version». The Company ensures the presence of its TV channels in television packages of more than 1,500 communications providers on the territory of Russia, CIS and Baltic states, including the packages of the largest Russian telecommunications holding companies. Audience of the CONTENT UNION’s TV channels by the end of 2016 amounted to more than 57 million people.